First Care Activating Serum VI Introduction

(Script)
MY NAME IS FIRST CARE ACTIVATING SERUM VI
One bottle sold every 10 seconds* and counting
I am Known by many names
Right after cleansing
is when you need me most
From a compromised skin barrier to
dullness and visible wrinkles
I've got you covered with ginseng
for brighter, hydrated, and soothed skin
FIRST CARE ACTIVATING SERUM VI
Sulwhasoo

BEST SELLER LOVED
ALL OVER THE WORLD
FIRST CARE ACTIVATING
SERUM VI

selling a bottle every 10 seconds^*
more than 500,000 customers have used 10+ bottles.^**

^*Based on offline SELL-IN results (Korea & international) up to October 2022
^**Cumulative results from 1997 to 2023

FIRST CARE ACTIVATING
SERUM VI

Hydrated, youthful-looking skin in every drop.

30ml

60ml

90ml

Your skin undergoes
significant stress,
marked by tightness
right after cleansing

Your skin experiences immediate stress directly
after cleansing and loses its natural vitality
and undergoes accelerated aging.

alt=“A model wiping her face with a towel

First Care Activating Serum VI – The Image symbolizes care for skin tightness.

A new level of care
for
skin tightness

To address dryness
in the skin and skin tightening,
the First Care Activating Serum delivers
moisture energy deep into the skin.

Sulwhasoo’s
60 years
of ginseng science

the core of the
first care
activating serum

Ginseng aged for 500 hours
enriched with the vitality of the earth, Lymphanax^™

Elevated with skin-friendly saponins
during 500-hour natural aging,
Lymphanax^™ enhances the fundamental
components of First Care Activating Serum,
achieving resilient and timeless healthy skin.

SKIN TURNOVER (1 WEEK USE)23.2%

SKIN TEXTURE IMPROVEMENT12.6%

INCREASED MOISTURE17.4%

REDUCTION OF
NASOLABIAL FOLDS 4.1%

CLARITY1.5%

SKIN BARRIER IMPROVEMENT12.1%

REDUCED PORE AREA^*22.9%

LIFTING2.0%

REDUCTION OF WRINKLES
AROUND THE EYES 12.5%

ELASTICITY3.7%

^*Confined to temporary efficacy
Testing period: 22, Aug. 2022~25, Oct. 2022
Testers: 30 women aged 30~60 | Testing agency: Global Medical Research Center

Evolution of First Care Activating Serum (1997/2004/2009/2015/2020/2023)

First Care Activating Serum
carrying on the aesthetics of Korea.
Sulwhasoo presents its 6th generation
showcasing the all-new history.

Sustainable future
of Sulwhasoo.

The First Care Activating Serum 6th Generation
uses a formula with
the Natural Origin Index of
94%^*, containers with reduced glass weight,
recycled plastic caps, and FSC certified paper.

^* The index calculated in accordance with ISO 16128 guideline.
However, this index does not mean that it corresponds to natural
cosmetics according to the Ministry of Food and Drug Safety’s
standard on natural cosmetics products.

FIRST CARE ACTIVATING SERUM VI