Our Commitment for
a Sustainable Future
all that we call vital.
We are a brand that embodies
the nature’s robust vitality to the fullest,
including what is dubbed
the essence of Mother Earth,
ginseng. In this light, we fully recognize the environmental
and social impact of our products and activities and have engaged
in business
with a sense of unlimited responsibility.
As a pioneer in the field of beauty, Sulwhasoo will continue
our journey toward beauty across
various aspects of sustainability
and spread positive influence around the world.
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for a better world based on
the three principles of
‘Ginseng science', ‘Environment', and ‘Cultural heritage'.
-
INNOVATING
GINSENG SCIENCE -
ACTING FOR
THE ENVIRONMENT -
REINVENTING
OUR HERITAGE
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INNOVATING
GINSENG SCIENCE
the gift of nature,
Sulwhasoo opened a new
horizon of ‘ginseng for beauty’ rather than ‘ginseng as food’
by incorporating innovative technologies and sustainability
throughout the entire process,
beginning from sourcing
of ginseng to its research and processing.
We will continue to be guided by our obsession with beauty
as we spread
the value of ginseng far and wide
to honor and reinvent our ginseng heritage.
-
01
Conservation and
globalization of ginseng -
02
Technological innovation
driven by ginseng research -
03
Sustainable sourcing
of raw materials
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ACTING FOR
THE ENVIRONMENT
production, and disposal
of products. With this understanding,
Sulwhasoo adopted the approach of minimizing
our
environmental footprint across the entire product lifecycle.
We will also ensure
the circularity of all products by setting
higher targets for future transformation and driving
innovations
in sustainable raw materials and packaging.
Sulwhasoo’s future action plan for
sustainability is discussed
in the context of Amorepacific’s governance as we seek
to
identify areas of improvement every year and change accordingly.
-
01
Moving towards Sustainable
Packaging -
02
Becoming Carbon Neutral in
response to Climate Crisis
- Turning plastic containers into glass
-
Previous packaging of The Ultimate S
Cream was converted into a glass container
during the 2023 renewal, reducing plastic
use by approximately 70%. -
Reduces10 ton of plastic
Based on total production volume of
The Ultimate S Cream (full product) in 2022
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- Using recycled plastic
-
To minimize plastic , product packaging are using PCRPost-consumer Recycled recycled plastic.
Sulwhasoo plans to expand using recycled materials by 30% until 2030. -
Includes recycled glass and recycled plastic
Products using PCR recycled plastic - Perfecting Cushion , Perfecting Lip Color,
First Care Activating Serum VI , Gentle Cleansing Foam
- Production powered
by renewable energy -
Production for Sulwhasoo at Osan Amore
Beauty Park has been powered by 100%
renewable energy since 2022. -
100 %
Ratio of using powered by renewable energy (2022~)
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REINVENTING
OUR HERITAGE
Sulwhasoo will fulfill our mission of making the world
more beautiful
by reinterpreting the value of tradition
in a modern light. We are contributing to the world
by creating harmonious
beauty that everyone can
appreciate regardless of generation and space.
-
01
Traditional Beauty Embodied
in Sulwhasoo Products -
02
Co-existing with Culture,
Honoring Traditional Values
<The House of Sulwhasoo Bukchon>
It is building that seeks harmony with the times by maintaining balance between traditional and contemporary beauty.